Bet9ja Renews Backing for Nigeria National Team Ahead of AFCON 2025
Bet9ja has extended its partnership with the Nigeria national football team ahead of the 2025 Africa Cup of Nations, reviving its “Let’s Do It Again” campaign as the Super Eagles prepare for the tournament in Morocco.
Bet9ja Extends Partnership for AFCON 2025
With Nigeria officially qualified for AFCON 2025, Bet9ja has renewed its support for the national team through a fresh edition of the “Let’s Do It Again” campaign. The initiative, launched in collaboration with Sportdotcom during the previous tournament, reflects Nigeria’s aim to win a fourth continental title, having already secured victories in 1980, 1994 and 2013. The Super Eagles have been drawn into Group C, where they will face Tanzania, Tunisia and Uganda.
The renewed partnership was announced shortly before Nigeria’s participation in the Unity Cup, a four-nation tournament featuring Ghana, Jamaica, and Trinidad and Tobago. Matches will take place at Brentford’s Gtech Community Stadium, with semi-finals on May 27 and 28 and the final on May 31. The event offers Nigeria a competitive setting ahead of the AFCON tournament in December.
Chairman: “Let’s Do It Again for 2025!”
Bet9ja Chairman Kunle Soname said: “We’re proud to renew our support for the Super Eagles as they ramp up their preparations for another tilt at the AFCON title. After lifting the trophy in 1980, 1994 and 2013 we’re backing them to go all the way again – Let’s Do It Again for 2025!
“Football is a unifying force across Africa and our partnership reflects our deep commitment to the game, the fans, and the future of Nigerian sport. This renewed partnership is about more than just brand alignment – it’s about national pride and shared ambition.
“By supporting the Super Eagles once again, Bet9ja aims to rally fans across Nigeria and beyond, reigniting the spirit of belief and unity that football brings to the nation.”
Sportdotcom: “Taking It to the Next Level”
Toyosi Oyetunji, Senior Partner at Sportdotcom Limited, said: “At Sportdotcom, we are proud to once again partner with Bet9ja on the Let’s Do It Again campaign for the Super Eagles as they head to AFCON 2025 in Morocco. The buzz we created together during the last tournament was only the beginning. This time, we’re taking it to the next level – with more energy, more passion, and an unshakable belief in our team. As the Super Eagles chase a historic fourth title, we’re rallying Nigerians everywhere to dream big and stand united. Let’s Do It Again… Naija 4 the win!”
Bet9ja operates on a platform provided by Logifuture, a global B2B supplier of iGaming products and services. The company supports Bet9ja’s sportsbook infrastructure and market-leading position in Nigeria.
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