Booming Games Enters East Africa with Odibets Integration

Strategic Entry into East African Markets

Booming Games has announced a new partnership with Odibets, one of East Africa’s largest betting operators. The collaboration starts with a rollout in Kenya and includes plans to extend the integration to other regulated markets in the region. The agreement forms part of Booming Games’ strategy to grow its global presence through regional partnerships.

Under the deal, Booming Games will deliver over 100 mobile-optimized HTML5 slots to the Odibets platform. Players in Kenya will gain access to well-known titles such as “Burning Classics,” “Buffalo Hold and Win Extreme,” “64 Gold Coins Hold and Win,” and “Cash Pig.” These games are now part of Odibets’ expanding gaming library, regulated by the Kenyan Betting Control and Licensing Board.

Focus on Growth and Player Engagement

Solomon Godwin, Head of Africa at Booming Games, emphasized the importance of the partnership:

“We’re excited to partner with Odibets, a strong and reputable brand in East Africa. This deal enables us to bring our portfolio to East Africa’s vibrant and promising markets. We are confident that our content will strongly resonate with players, and we look forward to a successful collaboration.”

Odibets Strengthens Slot Offering

For Odibets, the integration of Booming Games’ content supports its goal to diversify and upgrade its entertainment offering. Benedict Murithi, Head of Marketing at Odibets, commented:

“Partnering with Booming Games allows us to continue delivering top-notch entertainment to our players. Their engaging and diverse slot portfolio is exactly what we were looking for to further enrich our offering. We are excited about what this means for the future of our gaming services.”