Greentube Debuts in South Africa with Sunbet Partnership
Greentube, in cooperation with its sister company NOVOMATIC Africa, has announced a significant partnership agreement with Sunbet. This marks Greentube’s market debut in South Africa.
Expanding into a Key African Market
This latest success in Greentube’s international expansion strategy will bring its renowned content portfolio live with Sunbet, a prominent operator in one of Africa’s most established markets. The integration will be facilitated through Greentube Mynt, Greentube’s revolutionary technology stack for producing and supplying games.
Greentube Mynt consists of several modules with a state-of-the-art Remote Gaming Server (RGS) at its core. It provides a future-proof, comprehensive games entertainment solution designed to enhance player engagement and retention. This technology will play a crucial role in driving the games rollout with Sunbet at launch.
In addition to Greentube’s extensive slots offering, Sunbet will gain access to a wide array of next-level engagement options and smart player retention tools. These include promotional campaigns and advanced tracking features, aligning perfectly with Sunbet’s commitment to delivering exceptional gaming experiences.
Sunbet has been focused on expanding its product range with innovative new offerings. The integration of Greentube’s products supports this mission, enhancing the overall gaming portfolio and experience for its customers.
Leaders Highlight the Impact of the Greentube-Sunbet Partnership
Markus Antl, Director of Global Sales and Key Account Management at Greentube, emphasized the significance of this partnership: “Launching in South Africa is a milestone for Greentube and we couldn’t have picked a more prestigious partner than Sunbet. Our content will benefit from the experience and local knowledge of such an established operator with a wide customer base.”
He added: “We’re looking forward to introducing our games to a new audience in another territory and are especially thrilled to do so via our Greentube Mynt platform.”
Simon Gregory, CEO at Sunbet, expressed his confidence in the collaboration: “Greentube’s reputation precedes it and so we’re extremely confident of the content we’ll be able to debut to our players. We pride ourselves on the premium products we make available and Greentube’s slots will go a long way to maintaining that pursuit of excellence.”
The introduction of Greentube’s advanced gaming solutions and extensive content portfolio to Sunbet represents a significant evolution in the South African gaming market. The collaboration promises to deliver high-quality, engaging, and innovative gaming experiences to a broad audience.
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