Jambobet Integrates 35,000 Games Through VeliTech Partnership in Kenya

Author: Cezary Kowalski

Date: 05.08.2025

Kenyan online gaming operator Jambobet has secured access to more than 35,000 games through a new partnership with content aggregator VeliTech. The agreement provides Jambobet with VeliGames platform integration and VeliPlay instant gaming content designed for mobile-first African markets.

Comprehensive Game Library Addresses Bandwidth Limitations

The VeliGames aggregation platform delivers content from over 160 gaming providers through a unified API system. The platform includes essential operator tools such as transfer wallet functionality, reward API integration, and reverse integration support. VeliTech designed the system’s lightweight architecture specifically for markets with limited bandwidth constraints, addressing infrastructure challenges common across African gaming markets.

VeliPlay’s instant games vertical focuses on mobile-optimized titles featuring engaging mechanics and narrative elements designed to enhance player retention. CEO Giorgi Aleksidze noted that the combination of VeliPlay’s action-packed titles and VeliGame’s extensive portfolio provides operators with powerful tools for delivering localized gaming experiences that appeal to African players.

Mobile-First Strategy Targets Market Share Growth

Jambobet’s integration strategy emphasizes crash titles and real-time player engagement tools that require minimal technical infrastructure. Product Manager Joy Annette explained that VeliTech’s setup provides access to popular game types while offering flexible, lightweight solutions suitable for African market conditions. The partnership eliminates the need for extensive technical teams while maintaining comprehensive gaming functionality.

VeliPlay CEO Yevheniia Bocharova stated that the company creates gaming experiences designed to capture player attention within seconds, particularly important in competitive markets where engagement must be immediate. The instant games vertical supports Jambobet’s expansion goals by providing content specifically developed for markets requiring quick player acquisition and sustained retention rates.