SCCG Management Expands into Africa’s Growing Gambling Market

02.01.2025

SCCG Management has announced a strategic partnership with legal expert Yahaya Adamu Maikori and gaming entrepreneur Kahari S Nash to deepen its engagement with Africa’s rapidly expanding gambling industry.

Advancing Technology for African Operators

Yahaya Adamu Maikori, a renowned gaming and sports solicitor, brings extensive experience in mergers, acquisitions, and regulatory frameworks across Africa. His expertise is expected to help navigate the legal complexities of the market.

Kahari S Nash, known for his focus on culturally tailored gaming solutions, adds operational insights to align global technologies with local market needs.

“Kahari and Yahaya are exceptional leaders who bring unmatched value to our mission of bridging global solutions with Africa’s rapidly growing gaming industry,” said Stephen Crystal, SCCG Management Founder and CEO.

The partnership seeks to provide African gaming operators with access to advanced tools, including AI-powered CRM platforms, gamification solutions, and efficient payment systems. These technologies are intended to address the specific demands of a mobile-first consumer base and enhance user engagement.

Broader SCCG Innovations in 2024

This initiative builds on SCCG Management’s recent efforts to integrate cutting-edge technologies into the gaming sector. In November 2024, SCCG partnered with Chata.AI to offer gaming operators real-time data insights using natural language processing tools.

Earlier in October, the company expanded into live-streaming technology through a collaboration with Nanocosmos, enabling low-latency solutions for interactive gaming environments. Additionally, SCCG secured an agreement with Slot Machines Unlimited to distribute refurbished gaming equipment on a global scale.